Nabisco changing the artwork on animal crackers boxes
A slight change to your kids favorite snack, at least on the outside.
Nabisco, the New Jersey based company, has announced a change in the artwork on their animal cracker boxes.
After more than a century of the animals seen in cages on the way to the circus (since 1902), they're now roaming free in the grassland, according to the Associated Press.
Nabisco made the change after acquiescing to reported pressure from PETA officials.
The AP reports that PETA, has been protesting the use of animals in circuses for more than 30 years, wrote a letter to Mondelez, the parent company of Nabisco, in the spring of 2016 calling for a redesign.
“Given the egregious cruelty inherent in circuses that use animals and the public’s swelling opposition to the exploitation of animals used for entertainment, we urge Nabisco to update its packaging in order to show animals who are free to roam in their natural habitats,” PETA said in its letter, the AP released.
Mondelez then agreed and began to work on a new design.
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